![Stephen Deane, strategic marketing leadership](https://static.wixstatic.com/media/8584de_47f64ac3af8c47c6a01f5ad91a3e5c82~mv2.jpg/v1/fill/w_323,h_277,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/8584de_47f64ac3af8c47c6a01f5ad91a3e5c82~mv2.jpg)
Hi there...
Welcome to Brand Anthology, I'm Stephen.
We began Brand Anthology, a full-service marketing agency with a simple purpose in mind - to help organisations become the next best versions of themselves.
We're an independent boutique marketing agency crafting solutions that make a compelling difference for you people, your customers and your business.
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We work on projects big or small, for brands at all business stages.
I look forward to catching up and working together.
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Our story
After 20 years in strategic marketing and operational roles helping businesses of all shapes and sizes, from all corners of the world, grow their brands and achieve their business goals, we began crafting our approach to how branding, marketing and digital marketing could, and should help organisations at all stages of business become the next best version of themselves.
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Recognising that many startups, small, and medium sized businesses operate with limited experienced resources, with ambiguous marketing strategies, and tactics that simply rinse and repeat time and again the same old approach, with little or no originality let alone measurable impact on the bottom line, got us thinking there's a better way...
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Digging a little deeper a significant number of business leaders told us they believe their customers are changing faster than they can change their business. Organisations today need a more scalable, accountable approach to strategic marketing that allows them to evolve their brands in line with their people, customers and businesses and adapt to the ever changing needs and priorities, whilst continuing to deliver value.
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So we set out crafting a solution, a meaning, a positioning...
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our purpose... to help organisations become the next and best versions of themselves.
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As most business leaders know your brand is more than an icon, a name, or a slogan... a brand is the collection of sensory interactions that are projected out into the world, and importantly, it is how those interactions are experienced by our customers, the associations that are built, the memories that are stored, and the stories that are shared. From the first time they hear about your brand to the last time they engage with the brand - a brand is a collection of projected and experienced interactions delivered through various moments that matter - your brand anthology.
Brand Anthology is our strategic framework that is adapted to every clients business requirements. Our approach has been successfully tried and tested over 20+ years, and delivers quality, consistency and tangible results. The framework connects your organisations ambition toward growth and the future of the brand, identifying the brand's strongest features and those that are most important to your customers to develop your positioning, creating and elevating distinctive brand assets, and going beyond the guidelines in applying the brand to your marketing plan and go-to-market touchpoints and brand experiences.
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We're not your typical marketing guys - and we don't want to be. We're here to get the job done: no politics, no suits, no ego. Just great work.
We're a close knit team of friends and family that love what we do. We work hard, but we value balance. We share, coach and work-shop to drive collective value across the business; meaning every client benefits from a wealth of talent, ideas and solutions.
The values we share at Brand Anthology inspire the work we share with everyone. They’re also why we’re committed to helping clients become the next and best version of themselves. Each of us contributes to that effort in our own way, bringing a passion for what we do best and what we believe matters most.
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Curiosity: searching for answers to intriguing questions, in-depth knowledge of subject, interest in the surrounding world are the characteristics that form the solutions they craft.
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Creativity: the imagination of creative people has no limits. They shape the world as we know it. The are never template minded and are not afraid to respectfully question the status quo. Creating is their passion, and creativity manifests itself in many aspect of everyday life.
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Authenticity: they are genuine to themselves in every situation. When asked for their opinion, they will give an honest answer, even if their opinion is not popular.
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Enjoyment: everyone finds enjoyment in something different. Enjoyment allows you to break away from your daily routine. These are the moments when we can feel fulfilled. This is when we renew our energy for the next and best version of ourselves.
Contact us today
We're always looking out for new and exciting projects, talent and collaborations. Don't be a stranger, let's talk...
0402 399 211